JETBLUE AND WESTJET A TALE OF TWO IS PROJECTS PDF

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JETBLUE AND WESTJET: A TALE OF TWO IS PROJECT 1 Issues 1. A. How important is the reservation system at airlines such as WestJet and JetBlue. B. How. JetBlue and WestJet: A Tale of Two IS Projects By: Michael Najmulski The reservation systems at airlines such as WestJet and JetBlue are very important to the. JetBlue and West Jet: A Tale of Two IS Projects Name Course Tutor’s Name Date The reservation system will increase revenue for the airline companies due to.

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Angry flyers expressed outrage on Facebook and flooded WestJet’s site, causing the repeated crashes.

JetBlue and WestJet: a tale of two IS projects

Hundreds of thousands of bookings for future flights that were made before the charge over were inaccessible during the file transfer from Calgary to Oklahoma. Each carrier had started out using a system designed for smaller start-up airlines, and both needed more processing power to deal with a far greater volume of customers.

In addition to the increase in customer complaint calls, customers also took to the Internet to express their displeasure. westjt

In FebruaryJetBlue tried to operate flights during a blizzard when all other major airlines had already canceled their flights. In FebruaryJetBlue tried to operate flights during a blizzard when all other major airlines had already canceled their flights.

Now that risk quotient for the various risks is identified, it’s possible to prioritize the risks for the project. Inboth airlines upgraded their annd reservation systems, and one of the two learned this lesson the hard way. For instance, if the greatest risk is personnel turnover tlae it usually is then, the probability may have to be evaluated more objectively.

JetBlue and WestJet: A Tale of Two IS Projects Case Study

The company began with approximately 40 employees and three aircraft. In recent years, the airline industry has seen several low-cost, high-efficiency carriers rise to prominence using a recipe of extremely competitive fares and outstanding customer service. In addition to the increase in customer complaint calls, customers also took jetblus the Internet to express their displeasure.

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Later on in the project, the loss of the functional analyst has a smaller potential impact for the project. JetBlue is slightly bigger, with aircraft in use compared to WestJet’s 88, but both have used the same low-cost, jetbule formula to achieve profitability in the notoriously treacherous airline marketplace.

For instance, the risk of losing key personnel can be mitigated by providing completion bonuses or even just monitoring their happiness more closely.

Hundreds of thousands of bookings for future flights that were made before the changeover were inaccessible during the file transfer and for a period of time thereafter, because Sabre had to adjust the flights using the new system.

In order to get a consistent number for all of the risks, multiply the probability which projecs be per interval of duration by the impact and finally multiply that by the duration. Most people value their own sense of self-worth and they believe that their ability to meet their personal commitments is a part of the admirable part of their self.

It sells seats, collects payments, allows customers to shop for flights on the airline’s Web site, and provides an interface for communication with reservation agents. But JetBlue had also experienced similar customer service debacles in the past. WestJet also ended up hiring temporary offshore call center workers, but only after the problem had gotten out of hand.

SabreSonic CSS performs a broad array of services for any airline. For instance, the loss of a subject matter expert early in the project is a risk because their input is still needed. JetBlue management realized in the wake of the crisis that the airline’s IT infrastructure, although sufficient to deal with normal day-to-day conditions, was not robust enough to handle a crisis of this magnitude. It is structured, defined requirements run lower risk.

The objective is to develop a framework for evaluating the various risks against one another. Both JetBlue and WestJet contracted prrojects Sabre Holdings, one of the most widely used airline IT providers, to upgrade their airline reservation systems. Either the airline successfully completes its overhaul and the customer notices no difference in the ability to book flights, or the implementation is botched, angering customers and damaging the airline’s brand.

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d’ace: CHAPTER JETBLUE AND WESTJET: A TALE OF TWO INFORMATION SYSTEM PROJECTS

The risk of a functional analyst leaving is greatest in the initial phases of the project when they are intensively interacting with the customer. WestJet quickly offered an apology to customers on its site once it went back up, explaining why the errors had occurred. Today, the company has 7, employees and operates flights per day. The more quickly the risk associated with an item to be validated the more quickly the risk is no longer a risk so its probability can be zeroed out. If the project is working with a new technology, is using a new development methodology, or even if there are new, relatively unknown team members, these need to be listed as potential risks to the project.

The inventory should include all internal factors for the project such as resource changes, assumption failures, and sponsor availability.

JetBlue and WestJet: A Tale of Two IS Projects – Assignment Example

Other than that, both airlines needed more processing power to deal with a far greater volume of customers. This experience, coupled with the observation of WestJet’s struggles when implementing its new system, motivated JetBlue’s cautious approach to its own IT implementation.

But compared to what WestJet endured, the company was extremely well prepared to handle these problems.